The Complete Guide to the Revenue Operations and Revenue Intelligence Market

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Navigating the Revenue Operations and Intelligence Market

The market for revenue operations platforms is at its apex. Over the past few years, the rapidly developing Revenue Operations category has experienced a massive amount of change, development, and expansion. The platforms in this category overreach into other markets, necessitating a change that will determine how teams choose their sales technology.

Revenue Operations platforms now:

  • Provide systems for workflow efficiency, data sharing, and productivity.
  • Is colliding with the newer revenue intelligence market.
  • Is experiencing significant market confusion.
  • Will likely merge with the revenue intelligence category.

Companies currently with a Revenue Operations platform are looking for an integrated, connected Revenue Operations and Intelligence platform.

Learn more about this convergence, the trends, what to look for and what to ask when evaluating Revenue Operations and Revenue Intelligence vendors in this guide.

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David Groves

David Groves VP, Worldwide Field Operations | ContentSquare

After doing our vendor landscape due diligence, BoostUp was the only complete Revenue Operations and Intelligence (RO&I) platform in a market full of point solutions. We needed one connected revenue intelligence solution that solved all our needs - one built for our entire revenue team to drive forecasting, accuracy in our forecast, and scale deal reviews.