2024 RevOps Trends Report

The decades-long era of growth at all costs is over. In response, revenue leaders are building a brand new playbook for 2024. This research aims to offer a glimpse into how the landscape for revenue operations and strategy teams has changed, and, more importantly, what that new playbook will include.


Are you prepared for 2024?

The 2024 RevOps Trends Report is a roadmap for success for RevOps leaders and professionals in this critical year. We've gathered insights from nearly 100 RevOps leaders and practitioners to learn about how they'll execute revenue operations in 2024. The report provides a nuanced understanding of how RevOps teams are preparing for a year where efficient and profitable growth is more crucial than ever.

What will you learn_

What will you learn?

  • What changes do revenue leaders expect to see with operating budgets in the next 12 months?
  • Looking ahead to 2024, what are RevOps professionals most worried about?
  • What new GTM initiatives are revenue professionals considering in 2024?
  • What's the first metric RevOps professionals plan to check every morning next year, and why?